ABOUT US
The knowledge, experience and creativity to help SMEs thrive
At SME Marketing Ltd, we understand the unique needs of small and medium-sized enterprises (SMEs) when it comes to marketing. That’s why we have a dedicated desk specifically for SMEs, where we provide tailored solutions to help them grow their businesses.
If you are an SME looking for expert marketing support, our agency is here to help. We have the knowledge, experience, and creativity to elevate your brand and drive results.
Contact us today to learn more about how we can assist you in achieving your marketing goals.
OUR SERVICES
We are willing to take bold action to achieve the extraordinary.
Branding
You need much more than just a logo! We create a visual identity for your brand coherent and consistent with your company’s promise and brand essence.
Marketing Collaterals
We develop tools that help you sell: design and production of brochures, factsheets, presentations, direct mail, newsletters, business cards, stationaries, videos and so on.
Audiovisual & Photography
Stand out with exceptional photography tailored and engaging commercial videos showcasing product launches, demos, and infomercials, ensuring a lasting brand impact and inspiring action. Trust our expertise for professional visuals that set your brand apart.
Advertising
You need much more than just a logo! We create a visual identity for your brand coherent and consistent with your company’s promise and brand essence.
Social Media & Influencer
We plan your social media marketing including community management, media buying, content strategy and produce materials (facebook posts, text, images, video, audio) for Facebook and Social Media marketing.
Website Design & Development
We design websites using great images and text to maximise conversions and lead generation, giving you a presence on the web.
Mobile App
Developing a mobile app for an SME can significantly contribute to its branding initiatives, digital visibility, and customer engagement. We at SME Marketing Ltd can help ensure the creation of a powerful and tailored app that aligns with the SME’s unique needs and goals.
Public Relations
We devise PR strategies to give your brand the newsworthiness and media mileage it deserves through media releases, press conferences and other PR tools.
Events
Event planning can be a daunting task for small businesses. We at SME Marketing Ltd offer professional and bespoke event planning services for SMEs. Hiring us as event planner can save you time and money, as we have the expertise to source the right materials and people who fit your style and budget.
OUR SUCCESS STORIES
How we help SMEs achieve their goals
We are proud to have played a role in many SMEs’s success and continue to support
small and independent companies like them in achieving their marketing goals.
Below are examples of how we have helped some SMEs grow and succeed.
- ALL
- APRICUS INTERNATIONAL
- THE DRIVE BURGERS
- AMFCE
- MAISON SASHA
- VALECCIA CHALLE
- BHUKARA
- BONAPPETIT
- NAVELI
- NSIF
- EXPEDITIONS ADVENTURES & SAFARIS
- CITCO
- NECA
Apricus International
Project: Brand Identity Design
Apricus, a company that specialises in compliance in the financial services industry, came to us looking for assistance in creating a strong brand identity that would reflect their professionalism and expertise.
We worked closely with their team to understand their goals and values, and then developed an identity that captured their brand essence.
The cohesive and professional image we helped create has made a lasting impression on their target market and has set them apart from their competitors.
The Drive Burgers
Project: Social Media Content & Management
When The Drive Burgers came to us, they had a great offering but lacked a strong online presence. We worked closely with them to develop a comprehensive social media strategy that would showcase their brand and engage their target audience.
We worked closely with their team to develop a comprehensive social media strategy. This included identifying their target audience, creating engaging and shareable content and implementing a consistent posting schedule.
By creating engaging content, implementing effective social media strategies, and optimising their online presence, we were able to help The Drive Burgers increase their brand awareness and attract more customers.
AMFCE
Project: Website Development & Design
We worked closely with AMFCE (Association Mauricienne des Femmes Chefs d’Entreprise) to create a website to support their global conference that would accurately reflect the values and goals of the association, while also being visually appealing and user-friendly.
Through our collaboration, we were able to create a website that not only showcased the achievements and services of the Women Entrepreneurs Association but also provided a platform for their members to connect, network, and share their experiences. The website included features such as a features’ section, event calendar, and members’ profiles.
Maison Sasha
Project: Brand Identity & Social Media
Content & Management
We had the opportunity to work with Maison Sasha, a family-owned hairdressing and beauty salon to help them enhance their brand image and strengthen their online presence.
To achieve this, our team conducted a thorough analysis of Maison Sasha’s current branding and online presence. We identified areas for improvement and developed a comprehensive strategy to address these issues. This included creating a consistent visual identity across their social media platforms, designing engaging content, and implementing effective social media marketing techniques.
Through our efforts, Maison Sasha experienced significant growth in their online presence and consequently in their business.
Valeccia Challe
Project: Signature Logo & Website Design
At our agency, we take pride in helping individuals like Valeccia Challe, a French behavioural coach based in Réunion island who utilises the equi-coaching method, using horses as mediators, to facilitate personal growth and healing.
Before creating a website for Valeccia Challe, we understood the importance of creating a strong brand identity for her. To do this, we designed a unique signature logo (a handwritten mark) that captures the essence of her coaching approach and represents her personal brand.
With our help, Valeccia Challe can now showcase her services through a professional website that reflects her remarkable work as a behavioural coach.
Bhukara
Project: Social Media Content & Management
Bhukara is a fantastic example of how we assist small businesses in establishing a strong presence on social media.
Bhukara is a restaurant that specialises in authentic Indian cuisine, and our team worked closely with them to create engaging and eye-catching content for their social media platforms. Visual appeal is crucial in capturing the attention of potential customers, so we developed high-quality photos and videos that showcased their delicious dishes and inviting ambiance. By curating visually appealing content, we help Bhukara to stand out in the competitive social media landscape.
In addition to content creation, we also focused on community management for Bhukara. This involved actively engaging with their audience through comments, messages, and reviews.
By providing excellent customer service on social media, we helped Bhukara build strong relationships with their patrons, increase brand awareness, and ultimately drive more customers to the restaurant.
Bonappetit.mu
Project: Food Portal
One of our recent success stories involves our work with the start-up bonappetit.mu. bonappetit.mu aimed to create a food portal and social media presence that would connect food enthusiasts with food professionals such as restaurant owners and chefs as well as make people discover street foods and several other culinary aspects of Mauritius.
Through targeted advertising campaigns, strategic content creation, and regular social media updates, we were able to successfully build a strong online presence for bonappetit.mu. As a result, they saw a significant increase in website traffic, user engagement, and ultimately, business growth.
We look forward to continuing to assist start-ups like bonappetit.mu in achieving their marketing objectives and driving their businesses forward.
Naveli
Project: Brand Identity & Social Media Content
To create a stronger brand image for Naveli, an arts & crafts shop located in St Paul, Vacoas, we took on the task of revamping their visual identity. Our goal was to give the brand a more contemporary lifestyle look and feel that would resonate with their customers.
In addition to the visual identity, we also focused on enhancing Naveli’s online presence. We recognized the importance of social media in today’s digital age, and knew that it would be a powerful tool for reaching and engaging with their audience.
We developed a comprehensive social media strategy that included content creation and community management. By building a strong online community, we were able to foster a sense of loyalty and trust among Naveli’s customers.
NSIF – Mo Volonter
Project: National Campaign
SME Marketing Ltd has developed an impactful communication strategy for the National Social Inclusion Fund’s (NSIF) “Mo Volonter” national campaign. The campaign aims to encourage people across the country to volunteer and contribute to their local communities.
Project: Launch of Mo Volonter App
We have proudly collaborated with the National Social Inclusion Foundation (NSIF) in launching their innovative mobile app “Mo Volonter. This initiative aims to foster a vibrant community of volunteers, enhancing social inclusion and support for vulnerable groups in Mauritius.
The launch of the “Mo Volonter” app was marked by a comprehensive marketing campaign that included vibrant billboards, print ads, radio spots, eye-catching metro-wrapping and engaging social media content.
Expeditions adventures & safaris
Project: B2B Brochure
Expeditions Adventures & Safaris (EAS), known for its innovative approach to safeguarding travel funds for travelers and travel businesses, sought the expertise of SME Marketing Ltd to create a brochure that would effectively communicate its unique value proposition to potential business partners and clients.
By combining strategic thinking, creative design, and effective messaging, SME Marketing Ltd is helping SMEs like EAS stand out in their respective industries.
CITCO
Project: Brand Identity Design
SME Marketing has been given the exciting opportunity to redesign the business cards of CITCO, a prominent corporate fiduciary and administrative services company. The goal is to make the business cards more professional and modern to better reflect the company’s image.
This redesign is important as business cards are often the first impression that potential clients or business partners have of a company.
NECA
Project: Brand Identity Design
The collaboration between SME Marketing and NECA – organisation responsible for keeping Mauritius clean and beautiful – highlights the importance of strong branding and design in communicating an organisation’s message and values effectively.
Through this collaboration, SME Marketing has helped NECA establish a strong visual identity that resonates with its audience and reflects its efforts in creating a cleaner and more beautiful Mauritius.
NEWS
Latest Articles & Tips
FINANCE
It is important for SMEs to look after their finance
TIPS
Tips for starting up a business in Mauritius
SCHEMES
Government schemes
TESTIMONIALS
Meet our local entrepreneurs
Tirouna Narrainen
Manager bonappetit.mu
We extend our sincere appreciation to SME Marketing Ltd for playing a crucial role in the successful launch and early development of bonappetit.mu
The tailored marketing strategies designed for SMEs proved invaluable in establishing a robust online presence and effectively connecting with our target audience. SME Marketing Ltd guided us through the intricacies of digital marketing, contributing significantly to increased customer engagement and sales growth. The expertise, commitment, and
results-driven approach of SME Marketing Ltd make them an indispensable partner for startups seeking effective marketing solutions. We highly recommend their services to any business navigating the challenges of development with confidence.
Thank you, SME Marketing Ltd, for being an integral part of the success story of bonappetit.mu
Krishna Virahsawmy
Director of Apricus International
SME Marketing Ltd gave us a clear, concise and inspired design of our logo. They have managed to create our logo which represents our vision and creatively include our values in a modern and avant-garde style.